Fuel Saving Strategy: Reduce Aggressive Driving

Fleet managers need to be vigilant about their drivers’ habits.  Because they do not own the vehicle, or pay for fuel or maintenance, drivers often subject the vehicle to some harsh conditions.  In addition to costing the organization money, aggressive driving behaviors can also open the organization up to liabilities.  That is why it is so important to get this issue under control.

Aggressive driving can include: speeding, harsh steering, and sudden braking.  Speeding is the most common, but it certainly can contribute to harsh steering and sudden braking.  And all of these contribute to fuel and maintenance costs. 

TomTom's unique approach to reducing aggressive driving includes providing tools to the driver that inform them of unacceptable behavior, as well as tools that

help them safely and efficiently get to their locations without the need to drive aggressively. TomTom's Active Driver Feedback system notifies drivers when they quickly decelerate or turn harshly, and exceed a certain threshold (1 to 5 scale, 5 being most severe). TomTom’s PRO navigation devices provide audible and visual warnings when drivers exceed the posted speed limit. In real time, the navigation device warns them that they're breaking the rules. This information is visible by their dispatcher and supervisor.

Similar to the idling issue, drivers aren't losing money when your gas mileage plummets from 16 MPG to 10 MPG, but that's what happens when they're speeding from stop sign to stop sign and traffic light to traffic light.

Once you set these driving policies – the key is to measure them.  By monitoring who’s doing the right thing, and setting consequences for those who don’t – you can see where the biggest problems lie, and actively improve everyone’s performance.